What each part of your monthly report means

OuttaSite generates a comprehensive monthly report reviewing your search presence, customer interactions, and local map rankings across 17 platforms.

Map grid colours

Your report features a 5 by 5 local map grid covering your service area. Each circle represents a physical location in your city and displays your ranking when someone at that exact spot searches for your trade:

• Green circles (Rank 1, 2, or 3): Your business appears in the top 3 Google 3-pack map results. Customers see your phone number and reviews immediately without clicking "More places".
• Yellow circles (Rank 4 to 10): You appear on the first page of Google Maps results, but customers must scroll or click through to see your listing.
• Red circles (Rank 11+): Your business ranks lower on Google Maps in that neighbourhood.
• Gray circles (Unranked): Your listing was not found in the top 20 results for that location.

Customer actions

The customer actions section records direct actions taken by prospects from your Google profile:

• Phone calls: Customers who tapped your phone number directly on Google.
• Website clicks: Visitors who clicked from Google to visit your website.
• Direction requests: People who asked Google Maps for driving directions to your location.

Wins, problems and plan

Every report includes three key sections:

1. Wins: Specific areas where your visibility improved or where customer calls increased.
2. Problems: Places where competitors rank higher or where listings are incomplete.
3. Plan: Three direct tasks Autopilot will carry out during the coming month to improve your ranking.